What's the difference between single-use and multi-use coupons?
The difference between single-use and multi-use coupons is one of the most frequently asked questions. I'll carefully explain the difference between single-use and multi-use coupons in this article.
1. Single-use coupons
Digital single-use coupons are, like the name already reveals, meant for single use only. People can only use it one time.
This is how a single-use coupon URL looks: (It's just an example of the URL format)
https://digicpn.com/p/1a2b3c/d7b6ysd9kbjg9pykiy3qb -> the suffix is already defined. Coupon is only accessible with this URL.
Advantages:
- People can only use the coupon if they have the entire access URL. If they don't, they can't access your coupon.
- People can share the coupon with others, but the coupon can only be used once. If someone shares his coupon with a friend, only one of them can actually use it.
- Multi-use coupons rely on cookies while a single-use coupon is ONLY accessible through the right URL
Features you can't use on a single-use coupon
- You can't reset a single-use coupon after validation
- Not possible to require FB claim method
- Not possible/ not recommendable to distribute through: website pop ups, website integration, social media
- Not possible to adjust share settings
How can i distribute single-use coupons?
- Landing pages How to launch single-use digital campaigns via my landing page
- Text messages How do I send a single-use SMS coupon to a group of receivers
- Email How can I limit one coupon per email receiver only?
- Coupon directory How to publish single-use coupons in a Coupon Directory
- Mobile Marketing Kiosk How to distribute single-use coupons via the Mobile Marketing Kiosk
- Single-use code generator (At least silver package + also on request.)
2. Multi-use coupons
The name may fool you. Those coupons are also meant for single-use but aren't a 100% airtight. Those 'multi-use' coupons rely on a cookie so people could be able to falsify.
This is how a multi-use coupon URL looks: (It's just an example of the URL format)
https://digicpn.com/p/1a2b3c/123458abcdef -> the last part is uniquely generated for every user.
Not 100% fraud proof?
- Browser cookies can be erased
- People can use the coupon on multiple devices
- People can use the coupon incognito
- People can share it with their friends.
Advantages?
- People can share the coupon on social media.
Features you can't use on a multi-use coupon?
- Enable single-use coupon mode
Updated on: 03/08/2021
Thank you!